
Ashley Berry
Created Using Adobe Illustrator, Photoshop, and After Effects.
PROJECT
SUMMARY
In July 2023, Morning Consult launched its B2P product, Morning Consult Pro. I was tasked to create an animated video to accompany the launch. After I was given a script and voiceover from our marketing team, I established the visual narrative of the video with storyboards, making sure to feature direct product screenshots in the later half of the video. I collaborated with a fellow designer to create all visual assets for the video due to an accelerated four-week timeline.
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Despite a company-wide restructuring and stakeholder change halfway through the project, I delivered a polished and engaging video demonstrating the key offerings of Morning Consult Pro.
Product Launch Video
Morning Consult Pro
ROLE
Lead motion designer
MC Pro Product Launch Video Morning Consult Feature Images Client Infographics Blinded Case Study Video Inside & Out Branding
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